← BACK TO NEWSLETTER

August 5, 2026

Of Course Energy

The one thing my wealthiest clients share, and it is not a strategy.

Of Course Energy

One letter every Wednesday, for founders and leaders, on what strategy cannot reach.

I watched my wealthiest clients and found one thing that is different, and it is not a strategy. I call it "of course" energy.

Of course I can do it. Of course it would be great. Of course I get to make this. Of course it came, and of course there is more. Money arrives and nothing in them tightens around it, because the identity it belongs to is already in place. The energy came before the money, and it is the reason the money came.

What taught me was how they carried possibility, a baseline they never thought to question, the way I trust the sun will rise tomorrow.

I want to be honest about what watching them did to me. In my own life of devotion, what I experience of God is abundance itself, constant expansion, creation opening into dimensions I cannot even fathom. And what I kept receiving in that connection is that we carry the same essence, that the light it all comes from is the light we are made of. For years, that registered in me as truth. Watching them simply live it was another story. That is when I finally knew it, the way you know something in your body. They were showing me what the same essence looks like with nothing in the way. In every other way they were as human as anyone I work with; the same essence is in all of us.

Originally, we are big, with so much power and abundance in us. Every one of us was given that identity early, in the resemblance of the Creator. And it was never lost, which is why it can be lived out by anyone.

In 2010, Oprah asked J.K. Rowling, who by then was the most successful author in the world, whether she had finally come to trust that all of it would always be there. Rowling told the truth. The worry was still with her, and some part of her stayed terrified of pressing the wrong button and losing everything she had built. The most accomplished writer alive, still running on the very same fear she carried at the bottom.

Oprah came up from her own kind of poverty and has always described the opposite in herself. In her words: "I never feared not having it." That is of course energy, spoken plainly.

I learned this in my own life long before I taught it to anyone.

For a long time, I could achieve almost anything I could think of. Holding it was the harder skill, and the one I had to learn. The achieving came from drive and effort, from the part of me that pushes. The holding needed to come from trust: that I deserved it, and that I got to keep what I earned, created, and achieved.

A person can want the next level with everything in her and fear at the same time. Those two pulls run in polar opposite directions, canceling the energy out, and the effort doubles into exhaustion while the result holds still.

There is a question almost nobody says out loud, and it decides everything: do I get to have this?

Letters like this one land every Wednesday morning.

I watch accomplished people regulate their own deserving like a thermostat. Wanting more feels selfish, so the want gets trimmed before it is ever spoken. Asking feels like taking, so the ask arrives pre-shrunk, padded with apology. Somewhere along the way you learned that deserving had to be earned, and the doer was born there: as long as I am producing, I have permission to have. It is why rest feels dangerous and receiving feels like debt. The feeling of deservingness is not arrogance. It is accuracy. Worthiness is original. We were born with it, and it was never something you had to manufacture.

And here is the frame that dissolves the fear of asking too much. Creation has not stopped. New galaxies are igniting as you read this sentence, and the abundance around you is not a fixed pie being divided thinner with every ask. When you focus on the abundance already around you, there is always more than enough: more than enough to have, to create, to achieve, to share, to use, to spend, to collect, and to give. Nothing about your wanting takes from anyone. There is no punishment attached to asking. The supply was never the constraint. The gate was, and a borrowed thought was holding it.

When the gate opens, the results begin to arrive without force.

One client had a million dollars arrive in two and a half weeks. In her words: "I'm so surprised to find out that all this time I was refusing it. Like it was there. God's intention is to give but I was rejecting it. All of a sudden I was in a state to receive and welcome it." The money had been there the whole time. What changed was the version of her that finally agreed she got to have it.

Another client added $150K in a single month, then held it with steady months after. In her words: "It was after I removed some blockages or unwanted energy. And yeah, that happened magically."

And money is only one door. A leader at one of the largest technology companies in the world watched solutions begin arriving the same way, the kind that create billions in value. The gate, once open, receives everything: the money, the ideas, the opportunities.

The work I do reaches the layer where this actually lives.

Receiving, it turns out, is agreement: you stop debating what you deserve, and you side with the highest version of you, the one all of this was always meant to belong to. I have said it in sessions this way: when that identity is instilled, every cell of your body remembers, and it becomes of course money, because it is your identity. Effort built this. The next level is built on trust.

The next level asks for one thing: of course energy, enough trust in yourself to keep what you build.

Eugene

One letter every Wednesday, for founders and leaders, on what strategy cannot reach.